JVC’s 4k e-shift technology was first developed to up-convert and scale 2D HD content to a 4K signal. With 4k inputs, the new JVC projectors can now process 4k signals as well to deliver a smooth, detailed image. Picture performance is further optimized by a new multiple pixel control (MPC) processor with eight-band detection. Since 1927, JVC has developed and launched a multitude of “world’s first” technologies. And one of their most notable “firsts” was in 1976 when they propelled VHS into the consumer domain, Their ability to invert and innovate is extraordinary, pushing the boundaries for the ultimate in sound and vision.